Alterna has adopted this Privacy Statement in order to inform you of its policies with respect to information collected from this Web site. Your use of this Web site constitutes your acceptance of this Privacy Statement and your consent to the practices it describes.
Automatic Collection of Anonymous Information When you visit the Alterna Web site, like when you visit most other Web sites, certain anonymous information about your visit is automatically logged, which may include information about the type of browser you use, the server name and IP address through which you access the Internet (such as "aol.com" or "earthlink.net"), the date and time you access the site, the pages you access while at the Alterna Web site, and the Internet address of the Web site, if any, from which you linked directly to the Alterna site. This information is not personally identifiable. Personally Identifiable Information Personally Identifiable Information is any information that concerns you individually and would permit someone to contact you, for example, your name, address, telephone/fax number, social security number, email address or any information you submitted to Alterna.com that identifies you individually. alternahaircare.com will not collect any personally identifiable information about you unless you provide it. Therefore, if you do not want alternahaircare.com to obtain any personally identifiable information about you, do not submit it. You can visit and browse the Alterna Web site without revealing personally identifiable information about yourself. You may also choose to disclose personally identifiable information about yourself, which may be maintained as described below. alternahaircare.com may collect, and third parties may collect on its behalf, personally identifiable information about you throughits Web site by methods such as the following: Registration Forms, Promotions and Contests - If you are offered the opportunity to enter a promotion or contest relating to our products, would like to become a registered user of the Alterna Web site, or opt-in to receive Alterna information through our Web site, you must apply by filling out the applicable registration form, promotional or contest entry form accessible through the Alterna Web site. These forms may require certain personally identifiable information that may include, without limitation, your name, email address, postal address, telephone number, gender or age group, birth date, areas of interest, product usage, and/or a unique individual password. We may also ask you about your preferences in order to notify you of future product launches, promotional activities and contests that may be of interest to you. Web siteActivity - If you become a registered user of the Alterna Web site, alternahaircare.com collects and stores information about the activity you engage in while on the Web site. This information may include, without limitation, areas of the Web site that you visit, and content that you view, download or submit. Email and Other Voluntary Communications - You may also choose to communicate with Alterna through email, via our Web site, by telephone, in writing, or though other means. We collect the information in these communications, and such information may be personally identifiable. Surveys and Third Party Services – You may also choose to provide information related to special events, newsletter subscriptions, and other marketing surveys and email campaigns we may conduct or third parties may conduct on our behalf. From time to time, Alterna may employ third-party contractors to collect personal information on our behalf to provide email delivery; product, prize or promotional fulfillment; contest administration; or other services on our sites. When requesting these services, you may be asked to supply your name, mailing address, telephone number and email address to our contractors. When our third-party contractors collect and/or have access to the personal information you provide to Alterna, we require that they adhere to our stated privacy policies and protect the confidentiality of personal information they collect or have access to in the course of their engagement by Alterna. These third parties are prohibited from using your personally identifiable information for any other purpose without your specific consent. You will be notified when your personal information is collected by any third party that is not our agent/service provider, so you can make an informed choice as to whether or not to share your information with that party. If you do share your information, to opt-out from receiving further communications from any third party that is not our agent/service provider, please contact that marketing partner or affiliate directly.
alternahaircare.com may use the personally identifiable information collected through its Web site primarily for such purposes as:
This Web site is directed toward and designed for use by persons aged 13 or older. alternahaircare.com will not approve applications of, or establish or maintain accounts or memberships for, any child whom alternahaircare.com knows to be under the age of 13. alternahaircare.com does not solicit or knowingly collect personally identifiable information from children under the age of 13. If alternahaircare.com nevertheless discovers that it has received personally identifiable information from an individual who indicates that he or she is, or whom Alterna otherwise has reason to believe is, under the age of 13, alternahaircare.com will delete such information from its systems. Additionally, a child's parent or legal guardian may request that the child's information be corrected or deleted from alternahaircare.com's files by contacting us at cservice@alternahaircare.com.
The Alterna Web site's server, or the servers of companies that are used to operate this site, may place a "cookie" on your computer in order to allow you to use the Web site and to personalize your experience. A "cookie" is a small piece of data that can be sent by a web server to your computer, which then may be stored by your browser on your computer's hard drive. Cookies allow alternahaircare.com to recognize your computer while you are on its Web site and help customize your online experience and make it more convenient for you. Cookies are also useful in allowing more efficient log-in for users, tracking transaction histories and preserving information between sessions. The information collected from cookies may also be used to improve the functionality of the Web site. The advertisers and/or other content providers that may appear on this Web site may also use cookies that are not sent by the Alterna Web site. Such ads or content may contain cookies that help track and target the interests of users of this Web site in order to present "personalized" advertisements or other messages that the user might find interesting. Alterna is not responsible for any such cookies. Most web browser applications (such as Microsoft Internet Explorer and Netscape Navigator) have features that can notify you when you receive a cookie or prevent cookies from being sent. If you disable cookies, however, you may not be able to use certain personalized functions of this Web site.
The Alterna Web site may contain links to other Web sites and other Web sites may link to the Alterna Web site, including those of advertisers or third party content providers who offer downloads on alternahaircare.com and also promotion and contest sponsors. Please be aware that Alterna is not responsible for the privacy practices or the content of other Web sites, and we cannot guarantee that they will adhere to the same privacy and security practices as Alterna. Web sites that are accessible by hyperlinks from the Alterna Web site may use cookies [link to "Cookies" section]. Alterna encourages you to read the privacy statements provided by other third party Web sites which are linked to an Alterna Web site before you provide personally identifiable information to them.
alternahaircare.com maintains physical, electronic, and procedural safeguards to help guard personally identifiable information. If transactions are offered on the site, transaction information is transmitted to and from alternahaircare.com in encrypted form using industry-standard Secure Sockets Layer (SSL) connections to help protect such information from interception. alternahaircare.com restricts authorized access to your personal information to those persons who have a legitimate purpose to know that information to provide products or services to you and those persons you have authorized to have access to such information. Please be aware, however, that any email or other transmission you send through the Internet cannot be completely protected against unauthorized interception.
In order to provide services to you, alternahaircare.com will send you communications related to your transactions, security or the administration of its Web site. From time to time, alternahaircare.com and its affiliates may also wish to send you other messages or updates about alternahaircare.com, its affiliates, or their promotions, sponsored contests and other activities. If you do not wish to receive non-transaction/security related communications from alternahaircare.com and its affiliates, please send an email containing your request to cservice@alternahaircare.com.
alternahaircare.com allows you to change, update, or delete the information you may provide in your optional registration form. If you would like to change, update, or delete your personal information, please send an email containing your request to cservice@alternahaircare.com.
alternahaircare.com reserves the right to modify or supplement this policy at any time. If a material change to the terms of this policy is made, alternahaircare.com will post a notice on its homepage and a link to the new policy.
If you have questions about this privacy statement, the information practices of alternahaircare.com or your dealings with alternahaircare.com, please contact Alterna Customer Service, 2029 Century Park East #1300, Los Angeles, CA 90067 or call Customer Service at 1-888-alternahaircare. Copyright ©2007 Alterna Professional Haircare. All trademarks registered. All rights reserved. In accordance with laws governing literary and artistic property rights or other similar rights, the reproduction or redistribution of the elements that make up the Alterna Web site, in whole or in part, is strictly prohibited. All of the Alterna brands cited herein are registered trademarks. Alterna is happy to welcome you to its Web site. While Alterna has endeavored to ensure the accuracy of the information accessed via the Web site, Alterna does not guarantee or give any warranty as to the accuracy, timeliness or completeness of any information or material on the Web site, and declines all responsibility for technical inaccuracies or other errors. Alterna declines all responsibility for any difficulties encountered in accessing the site or for any communication line failure.