We use cookies to enable you to get more out of our website. Cookies are small units of data temporarily stored on your computer or mobile device to increase your website experience. Cookies do not contain any personal information about you and cannot be used to identify an individual user. A cookie often includes a unique identifier, which is an anonymous number (randomly generated) stored on your device. Some expire at the end of your website session; others remain on your computer for longer.

Cookie List

A cookie is a small piece of data (text file) that a website – when visited by a user – asks your browser to store on your device in order to remember information about you, such as your language preference or login information. Those cookies are set by us and called first-party cookies. We also use third-party cookies – which are cookies from a domain different than the domain of the website you are visiting – for our advertising and marketing efforts. More specifically, we use cookies and other tracking technologies for the following purposes:

Strictly Necessary Cookies

These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as logging in, adding items to your basket, completing checkout or recording your privacy preferences. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information.

Cookie Subgroup	Cookies	Cookies used
alternahaircare.com	_shopify_essential, _secure_session_id, _secure_account_session_id, secure_customer_sig, storefront_digest, remember_me, keep_alive, localization, _tracking_consent, _cmp_a, wpm-domain-test, receive-cookie-deprecation	First Party
alternahaircare.com (cart & checkout)	cart, cart_sig, cart_ts, cart_ver, cart_currency, checkout, checkout_token, checkout_queue_token, checkout_session_token, checkout_one_experiment, dynamic_checkout_shown_on_cart, tracked_start_checkout	First Party
alternahaircare.com (Shop Pay)	shopify_pay, shopify_pay_redirect, shop_pay_accelerated, master_device_id, identity-state	First Party
shop.app	identity-state, master_device_id and related Shop Pay sign-in cookies	Third Party
paypal.com	ts, ts_c, tsrce, enforce_policy, l7_az, x-pp-s	Third Party

Sharing of Personal Data for Targeted Advertising

You have the right to opt out of (a) the sharing of personal information for cross-context behavioral advertising, and (b) processing for the purposes of targeted advertising. You may exercise this right at any time by contacting us through our Privacy Policy, or by blocking the cookies listed below in your browser settings. If you opt out, we will not be able to offer you personalized ads using the data these cookies would have collected. For further ways to exercise opt-out rights, visit our Privacy Policy and CA Privacy Notice.

If you have enabled regulator-approved privacy controls on your browser (such as a plugin or a Global Privacy Control signal), we accept signals it sends as a valid request to opt-out.

• Functional Cookies

  These cookies enable the website to provide enhanced functionality and personalization, such as remembering the market, country and currency you shop in. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.

• Performance Cookies

  These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.

• Targeting Cookies

  These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.

Functional Cookies

Cookie Subgroup	Cookies	Cookies used
alternahaircare.com	_shopify_country, _shopify_m, _shopify_tm, _shopify_tw, preview_theme	First Party
static.klaviyo.com	No cookies set — on-site form and pop-up state is held in browser local storage	Third Party

Performance Cookies

Cookie Subgroup	Cookies	Cookies used
alternahaircare.com (Shopify analytics)	_shopify_y, _shopify_s, _y, _s, _shopify_sa_p, _shopify_sa_t, _shopify_d, _shopify_fs, _landing_page, _orig_referrer	First Party
alternahaircare.com (Google Analytics 4)	_ga, _ga_MQ9HWEN7SZ, _gid, _gat	First Party
monorail-edge.shopifysvc.com	No cookies set — event endpoint for Shopify storefront analytics	Third Party
googletagmanager.com	No cookies set — tag container only	Third Party

Targeting Cookies

Cookie Subgroup	Cookies	Cookies used
alternahaircare.com	_fbp, _fbc, _gcl_au, _gcl_aw, _gcl_gs, _ttp, _tt_enable_cookie, _pin_unauth, _pinterest_ct_ua, _epik, _derived_epik, __kla_id	First Party
facebook.com	fr, _fbp, datr	Third Party
connect.facebook.net	No cookies set — Meta Pixel library	Third Party
doubleclick.net	IDE, DSID, test_cookie	Third Party
analytics.tiktok.com	_ttp, ttwid	Third Party
tiktok.com	msToken, ttwid	Third Party
ct.pinterest.com	_pinterest_ct, _pinterest_ct_rt, _epik	Third Party
s.pinimg.com	No cookies set — Pinterest tag library	Third Party
static-tracking.klaviyo.com	__kla_id	Third Party